Assistant Director of Alumnae Engagement Young Alums / Undergrads
Location: Wellesley, Massachusetts
Preferred Education: Bachelor’s
Higher Education Institution
The work of the Wellesley College Alumnae Association staff supports the institutional priorities of Wellesley College by connecting alumnae to the College and to each other.
The Assistant Director’s focus will be young alum relations and undergrad engagement. They will cultivate the understanding and reach of Wellesley’s lifelong alumnae community, beginning during the undergraduate experience. They will develop strategies that allow recent graduates to feel supported and connected to Wellesley, appreciated for their recent accomplishments here, and recognized for their individual needs and goals. Through early engagement, Wellesley seeks to build the pipeline for long-term loyalty and philanthropy. The role has three main areas of focus: student engagement, recent alumnae engagement, and social media engagement.
Recent Alumnae engagement
Engage with recent graduates through their transition from students to alumnae.
Identify and oversee a portfolio of recent graduates, connecting them to key career, philanthropic and volunteer opportunities.
Integrate recent graduates into the alumnae network, provide resources and information they will find welcome and useful.
Plan and execute student engagement programming, with the goal of familiarizing students with the lifelong opportunities and commitments they can embrace as members of the Wellesley alumnae community.
In collaboration with colleagues and students, develop new engagement opportunities.
Execute and evaluate programs, which currently include first year welcome, Stepsinging, senior celebrations, distribution of quarterly magazine to residence halls and other student spaces.
Establish goals and measure effectiveness of new and existing programs.
Recruit, train and manage Reunion student staff.
Social media engagement
Maintain and grow social media presence to provide multi-channel communication to WCAA audiences.
Coordinate closely with the WCAA Communications Specialist to support email messages with social posts as needed.
Coordinate messaging with Communications & Public Affairs, Development and WCAA colleagues.
Develop a social media framework and plan that includes both established touchpoints as well as ad hoc visibility and engagement opportunities.
Monitor alumnae activity on primary social media platforms and advise on responses and interventions as appropriate.
As a member of the WCAA team, will support Reunion and other event execution and planning as needed.
Bachelor’s degree and 3-5 years relevant experience required
Experience creating, building, communicating and measuring new initiatives.
Wellesley alum preferred
Skills and Abilities Required
Demonstrated ability to work independently and in a team within a culturally diverse environment
Familiarity with leveraging social media platforms to support communication strategies, including LinkedIn, Facebook, Twitter, Instagram, Discord
Excellent interpersonal skills, written & oral communication skills
Ability to set and measure objectives and adjust work based on results.
Ability to liaise with key campus partners, including Student Life, Development and Career Education
Commitment to diversity, equity and inclusion. Ability to work with a wide range of alumnae identities and perspectives and long-range institutional objectives
Familiarity with Canva and basic graphic design skills
Comfort with a range of technology systems including Google Suite, Microsoft Suite, and Zoom. Salesforce/Affinaquest experience preferred.
All employees hired after August 2, 2021 are required to upload proof of vaccination and booster against COVID?19, subject to approved medical or religious exemptions or disability accommodations.
Wellesley is known for the excellence of its education, the beauty of its setting, its gifted faculty, and the uniqueness of its campus culture. But most of all, Wellesley is known for the thousands of accomplished, thoughtful women it has sent out into the world for over 100 years women who are committed to making a difference. Every year, some 2,400 of the world's top undergraduate women are challenged to exceed their own highest personal and intellectual expectations. The mastery Wellesley graduates demonstrate across the professional and vocational spectrum, and the influence they wield, whether in their own communities or on the world stage is testament to a singularly empowering undergraduate experience. Wellesley's lively academic community places a high value on rigorous, probing inquiry, and creative, cross-discipline thinking. Its collaborative approach to scholarship encourages students to question, debate, and refine their points of view, not only with each other, but with our world-class faculty, often by working directly with them on groundbreaking projects. A Wellesley education fosters the highest standard of readiness for the real world in its graduates, in terms... of ability to think, act, and contribute meaningfully and effectively in their chosen areas of interest.