At the University of California, Berkeley, we are committed to creating a community that fosters equity of experience and opportunity, and ensures that students, faculty, and staff of all backgrounds feel safe, welcome and included. Our culture of openness, freedom and belonging make it a special place for students, faculty and staff.
The University of California, Berkeley, is one of the world's leading institutions of higher education, distinguished by its combination of internationally recognized academic and research excellence; the transformative opportunity it provides to a large and diverse student body; its public mission and commitment to equity and social justice; and its roots in the California experience, animated by such values as innovation, questioning the status quo, and respect for the environment and nature. Since its founding in 1868, Berkeley has fueled a perpetual renaissance, generating unparalleled intellectual, economic and social value in California, the United States and the world.
We are looking for equity-minded applicants who represent the full diversity of California and who demonstrate a sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, gender identity, sexual orientation, and ethnic backgrounds present in our community. When you join the team at Berkeley, you can expect to be part of an inclusive, innovative and equity-focused community that approaches higher education as a matter of social justice that requires broad collaboration among faculty, staff, students and community partners. In deciding whether to apply for a position at Berkeley, you are strongly encouraged to consider whether your values align with our Guiding Values and Principles, our Principles of Community, and our Strategic Plan.
At UC Berkeley, we believe that learning is a fundamental part of working, and our goal is for everyone on the Berkeley campus to feel supported and equipped to realize their full potential. We actively support this by providing all of our staff employees with at least 80 hours (10 days) of paid time per year to engage in professional development activities. To find out more about how you can grow your career at UC Berkeley, visit grow.berkeley.edu.
The Graduate School of Journalism at UC Berkeley is widely regarded as one of the top journalism programs in the United States. The School offers a two-year Masters of Journalism degree to an enrollment of about 120 students at a time plus a summer journalism minor (in the process of expanding to an academic year minor) currently serving another 300 undergraduates. The school's emphasis is on mastering a wide variety of communication techniques while learning the highest standards of responsible and enterprising journalism. There are 15 senate and adjunct faculty members in the School and approximately 30 working journalists who serve as lecturers. The School employs approximately 30 career staff members that manage the academic functions of the School as well as ancillary revenue-generating programs.
Involves developing and implementing programs for student outreach, recruitment, and admissions for the Graduate School of Journalism within appropriate constituents and communities; and educating the public about admissions requirements, policies, and processes.
Application Review Date
The First Review Date for this job is: 01/03/2024.
Prepares strategy and plans for recruitment drive programs.
Collaborates with the dean and faculty on overall strategies for finding and recruiting top candidates for the Master of Journalism degree including marketing strategies to prospective students and partners.
Coordinates the design and implementation of digital marketing, cutting-edge website and social media branding and outreach.
Designs annual and multi-annual strategy, plans, implementation, and measures of effectiveness for recruitment campaigns.
Sets recruitment goals and campaigns each academic year.
Proposes, administers and monitors budget expenditures and adjusts as needed to ensure goals are met and allocated budgets are adhered to.
Plans and leads annual calendar of events including Open House, Spring Welcome Visit, information sessions, and other special events for prospective students.
This includes in-person and online events.
Develops strategic in-person and remote outreach and travel plans to participate in conferences, colleges, and graduate fairs that support the School vision.
Virtually and in-person, manages prospective student tours, class visits, appointments with faculty and staff and connection opportunities with current students and alumni.
Oversees all communications and data collection of prospective students.
Responsible for ensuring design and production of high-quality brochures, videos and other collateral material for prospective student visitors and for distribution at conferences, events or online.
Oversees the design, planning and implementation of the Master of Journalism application review and selection process.
Oversees review process of applications for admission.
Proposes new procedures via School Admissions Committee.
Responsible for planning and implementation of the writing and interview testing process.
Coordinates interview process.
In conjunction with faculty leadership, develops rubrics for screening and assessing qualifications of candidates.
Evaluates the effectiveness of the recruitment program within the context of the school's vision and mission, admissions and enrollment goals, financial aid & scholarship objectives, size of applicant pool, acceptance rate, and graduation rate from the University.
Responsible for regular reporting and analysis of School admissions and outreach performance and outcomes to the School Executive Committee and central campus offices.
Active collaboration with School management in the design and implementation of admissions programs.
Staff lead on School Admissions Committee.
Participates in School and campus committee meetings and represents the School on campus and with external constituencies in student admissions, recruitment and advising concerns.
Maintains professional skills and knowledge.
Provides guidance on the most difficult and complex admissions cases.
Communicates and collaborates with faculty to determine appropriate outcomes.
Leads the work of temporary staff and/or student employees to support recruitment and outreach efforts.
Evaluates effectiveness of the MJ admissions and recruitment program and makes recommendations for recruitment strategy to enhance yield.
Responsible for tracking industry trends that enhance admissions results.
Ensures diversity recruitment is a core goal in all outreach efforts, and collaborates with faculty, staff and dean in developing strategies for increasing enrollment of under-represented groups.
Represents School in specific areas of expertise and provides guidance to other student services staff in that area of expertise.
Serves as a key member of the student affairs team.
Participates in year-round School planning, events, and initiatives.
Evaluates and recommends fellowship and scholarship awards for admitted applicants-based award criteria and an assessment of candidate qualifications and characteristics.
Ensures that donor intent is honored.
Collaborates with School financial and advancement staff to determine available funding sources and appropriate uses.
Strong interest in journalism and understanding of the industry's growth and changes.
Advanced knowledge of tertiary level foreign credentials, secondary school records, study abroad programs and policies, and the knowledge of major educational systems of the world.
Experience in working with relational databases related to registration or student databases.
This includes collecting, vetting, sorting, importing, exporting, and analyzing large amounts of data.
Bachelor's degree in related area and/or equivalent experience/training.
Salary & Benefits
This is a 100% full-time (40 hrs a week) exempt career position, which is paid monthly and eligible for UC Benefits.
For information on the comprehensive benefits package offered by the University, please visit the University of California's Compensation & Benefits website.
Under California law, the University of California, Berkeley is required to provide a reasonable estimate of the compensation range for this role and should not offer a salary outside of the range posted in this job announcement. This range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to experience, skills, knowledge, abilities, education, licensure and certifications, analysis of internal equity, and other business and organizational needs. It is not typical for an individual to be offered a salary at or near the top of the range for a position. Salary offers are determined based on final candidate qualifications and experience.
The budgeted salary or hourly range that the University reasonably expects to pay for this position is $77,600.00 - $109,000.00.
How to Apply
To apply, please submit your resume and cover letter.
This is not a visa opportunity.
This position is eligible for up to 40% remote work.
Conviction History Background
This is a designated position requiring fingerprinting and a background check due to the nature of the job responsibilities. Berkeley does hire people with conviction histories and reviews information received in the context of the job responsibilities. The University reserves the right to make employment contingent upon successful completion of the background check.
Equal Employment Opportunity
The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. For more information about your rights as an applicant, please see the U.S. Equal Employment Opportunity Commission poster.
The University of California was chartered in 1868 and its flagship campus - envisioned as a "City of Learning" - was established at Berkeley, on San Francisco Bay. Today the world's premier public university and a wellspring of innovation, UC Berkeley occupies a 1,232 acre campus with a sylvan 178-acre central core. From this home its academic community makes key contributions to the economic and social well-being of the Bay Area, California, and the nation.