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Senior Assistant Director, Experiential Marketing & Events

US-NY-New York

Job ID: 2022-11255
Type: University Enrollment Management (WS1960)
# of Openings: 1
Category: Student Services/Athletics
New York University

Overview

The Senior Assistant Director of Experiential Marketing and Events will play a critical role in creating an exceptional in-person and virtual campus visit experience for prospective students, families, and guests one of the largest experiential marketing programs in U.S. higher education. The person in this role will continue to create a strong partnership with student life leaders and groups across the University in order to plan and execute annual virtual and on-and-off campus special events for prospective students, families, community based organizations, college counselors, and alumni volunteers. Leveraging new technologies and the power of storytelling, the Senior Assistant Director will partner with senior Marketing team leadership and staff across the division to reimagine and enhance virtual event programming, including virtual information sessions, virtual campus tours, and other virtual recruitment offerings.

Responsibilities

Required Education:
Bachelor's Degree

Required Experience:
3+ years experience in event planning, experiential marketing, external/visitor relations, or related field in the higher education, governmental, nonprofit, or corporate space.

Preferred Experience:
Experience with enterprise information systems, e.g. CRM

Required Skills, Knowledge and Abilities:
Excellent organizational, communication, interpersonal, and analytical skills. Excellent adaptability to changing organizational dynamics. Ability to work collaboratively across organizational lines. A desire to continually advance change and improvement. Strong organizational skills and attention to detail. Exceptional project management skills.


Qualifications

In compliance with NYC's Pay Transparency Act, the annual base salary range for this position is USD $58,500.00 to USD $101,960.00. New York University considers factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience, education/training, key skills, internal peer equity, as well as, market and organizational considerations when extending an offer.

NYU aims to be among the greenest urban campuses in the country and carbon neutral by 2040. Learn more at nyu.edu/nyugreen.

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