The Director of Undergraduate Admissions reports to the Associate Provost for Enrollment Management. The Director provides leadership and oversight for the Undergraduate Admissions team including admissions operations, the design and implementation of recruitment strategies and data models, and the development of collaborative relationships with academic departments in coordinating admissions efforts. The Director will lead the team to achieve university strategic goals in recruiting, enrolling and graduating a talented and diverse student body that includes first year, transfer, adult, and international students. The Director oversees a staff of 30, with four direct reports, and is responsible for an operating budget of more than $1 million. The Office of Undergraduate Admissions received 25,000 applications last year for first-year and transfer students, and enrolled more than 6,600 new undergraduates. The Office also oversees a campus visit program that serves 30,000 guests each year. Additional information about the Office of Undergraduate Admissions is located at www.admissions.uncc.edu.
-In collaboration with the Associate Provost for Enrollment Management, develop and lead the implementation, execution and evaluation of a comprehensive, data-driven undergraduate enrollment plan that is consistent with the University's strategic goals and direction; -Lead the development of recruitment communications and marketing strategies for Admissions and is expected to contribute to university-wide strategic enrollment marketing efforts; -Provide leadership in designing the institution's enrollment strategy and expected to make sophisticated use of data and technology, employ high-impact best practices in recruitment and enrollment, and inspire others to work collegially in achieving the University's enrollment goals; -Analyze regional, national, and global market trends as well as current and anticipated demands for particular University programs in order to serve as the expert and advocate for undergraduate admissions to the faculty, senior leadership, and external constituents; -Develop collaborative relationships with academic departments and external constituencies in coordinating admissions efforts, including close partnerships with offices of the Registrar, Student Financial Aid, Niner Central Student Services, University Scholarships, Enrollment Communications, University Communications, Adult Students & Evening Services, the Transfer Center, New Students & Family Services, College Deans, department heads, Athletics, and others; -Develop staff, support sustained professional development, inspire creativity, and foster an office culture of encouragement, support and open communication; -Serve as a strong advocate for undergraduate admissions throughout the University and in the state system; -Understand the impact of financial aid on access and admissions decisions and collaborate closely with financial aid staff on awarding strategies and outreach.
Minimum Experience / Education:
The formal education required for the position of Director of Admissions is a minimum of a master degree. Coursework in management, counseling, budgeting, marketing, research, conflict management, public speaking and communications are preferred. The position requires a minimum of five years of progressive experience in a successful admissions operation in a four-year college or university setting. Significant experience at the Director or Associate Director level with strong supervisory and budget management experience is required. Strong planning, assessment/analysis, research, and organizational skills are essential. Thorough understanding of enrollment planning, including yield analysis and applicant trend data is required. In-depth knowledge of admissions related IT development, marketing/recruitment strategies/trends, and customer relations development is necessary. Additional demonstrated abilities should include effective public speaking, networking and relationship development abilities, diplomatic, professional and collaborative communication style, sound philosophy of team development, strategic visioning and execution, inclusivity and understanding of people from many diverse backgrounds, creative thinking and problem-solving skills, and strong work ethic.
Preferred Education Skills and Experience:
Background that includes developing, evaluating and improving recruitment marketing plans and strategies for a large public four-year institution; experience with financial aid optimization; experience with Slate for undergraduate admissions; knowledge of Banner information system; experience with transfer and international recruitment and admission practices.
UNC Charlotte is North Carolina's urban research institution. Our campus is located in the piedmont of North Carolina, just two hours from the mountains and three hours from the Atlantic Ocean. A large public university with a small college feel, more than 27,200 students consider UNC Charlotte’s 1,000-acre campus their home away from home.